Assessment of German sales (PC+UV) for the first six months of 2015

 

In first half 2015, the German automotive market (PC + UV) was up 5.2% compared to the same period last year. It reached a little over 1.6 million units.

All market segments increased; with the exception of segment F, the segment for luxury sedans, down slightly by 1.7%. The sharp rise benefited segment A  (+ 15.9% reaching 135 000 units) and segment D (+ 9% reaching 280 000 units). In terms of bodies, SUVs were up (+ 10.3% to 300 000 units) while the MPVs were down 6.8% (160 000 units).

By brand, VW, the leader of the German market rose by 8.6% (reaching 350 000 units), ahead of Mercedes (+ 4.3% to 142 500 units), Audi (+ 5.5% to 140 000 units) and BMW (+ 2.9% to 123 000 units). Note that non-German brands are those that are down with the exception of Nissan which is up 10% to 35 500 units. Smart, with the arrival of the Forfour, significantly increased by 56.6% to reach 20 000 units.

By brand, the first three are models sold by VW, with the Golf (+ 19.3% to 136 000 units), Passat (+ 33.8% to 47 500 units) and Polo (9.9 35% to 35 000 units). Conversely the Tiguan, at the end of its life cycle (-15.3% to 29 000 units) and Touran, in a declining segment (-19% to 22 000 units) dropped in the German market.
 

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15-18-4b 

 

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Assessment of French production (PC+UV) for the first six months of 2015

 

In first half 2015, car production (PC + UV) in France grew by 3.5% compared to the same period last year. It is interesting to see that light utility vehicles is the segment that made French production increase, with an increase of 49% to 265 000 units, while passenger cars were down 6.4% to 770 000 units.

Indeed, it is primarily thanks to the relocating the Renault Trafic (45 000 units produced in the first half of 2015) back from the United Kingdom to France that the production of UVs in France increased. Production of other utility vehicles also benefited from the improved market but also benefited from agreements between manufacturers (Mercedes and Renault, PSA and Toyota, Opel and Renault ...). So the Renault Master increased by 21% to 53 000 units, the Peugeot Expert increased by 67.4% to 23 000 units, the Mercedes Citan 54% to 21 000 units, the Citroen Jumpy by almost 65% to 20 000 units.

For passenger cars, the Peugeot 308 is the most produced car in France in the first half of the year, with an increase of 33% (reaching 117 000 units) while the Toyota Yaris was down 6% (to 112 000 units). The Peugeot 2008 continues to grow, with a 10% increase of its production (reaching almost 100 000 units).

Despite the progress of these two flagship models (308 and 2008), PSA has seen its production levels decline by 2.8% to 521 000 units. It is in fact due to Citroën's production decline (-13.8% to 130 000 units), while Peugeot rose 4.3% (to 348 000 units). The C3 (-19% to 66 000 units) and C4 models (-19.5% to 36 500 units) are reaching the end of their life cycle. For its part the Renault-Nissan Group rose by 16.5% to 295 000 units, Daimler rose by 10% to 60 500 units, while Toyota declined by 3% to 118 000 units.
 

15-18-5a  


15-18-5b 

 

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Assessment of European production (PC+UV) for the first six months of 2015

 

In the first half of 2015, production (PC + UV) in Europe (29 countries + Turkey) exceeded 10 million units, an increase of 8.34% compared to the same period last year. Production of passenger cars (PC) rose by 6.55% to 8.6 million units and those of commercial vehicles (UV) grew by 20.5% to 1.4 million units.

By country, we saw a strong growth in Spain (+ 23.8% to 1.43 million units), Turkey (+ 16.9% to 683 000 units) the Czech Republic (+15 5% to 566 000 units) and Italy (+ 30.8% to 441 000 units) while Belgium was down sharply (-21.3% to 185 000 units). Germany (+ 1%) and the UK (+ 0.9%) remain virtually unchanged and France continued its moderate growth (+ 3.5%).

By group, VW (+ 2% to 2.5 million units) remains the leader of European production but with a lower growth than Renault-Nissan (+ 7.8% to 1.24 million units) or PSA (+ 10% to 1.15 million units). The VW Group saw its premium brand Audi decline (-3% to 647 000 units) pending renewal of the Audi A4, while the VW brand (+ 1.9% to 1.2 million units) and Skoda (+ 1.7% to 308 000 units) rose slightly. Thanks to the ramp-up of high-volume models (Peugeot 308 in particular), mainstream brands of French groups experience an attractive progression of their production: Renault (+ 9.2% to 717 000 units), Nissan (+ 7.1% to 334 000 units), Dacia (+ 3.8% to 186 000 units), Peugeot (+ 9.9% to 653 000 units) and Citroën (+ 13.3% to 452 000 units). Only the DS brand experienced a sharp decline (-16.6% to 42 000 units) due to lack of renewal of these products and the pending development of new models, including in the SUV category.

Despite a drop in production (-5.5% to 329 000 units) the Golf remained the most produced model in Europe, ahead of the Passat which is entering its cruising speed (+ 19% to 190 000 units), while the Clio was down (-10% to 181 000 units).
 

15-18-1a  


15-18-1b 

 

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Assessment of German production (PC+UV) for the first six months of 2015

 

In the first half of 2015, production (PC + UV) in Germany reached 3.16 million units, a slight increase (+ 1.1%) compared to the same period last year. The production of passenger vehicles (PC) remained stable at 2.9 million units) and those of commercial vehicles (UV) grew by 10.6% to 240 000 units.

By group, VW production barely increased (+ 0.5%) to 1,38 million units. It is in fact Porsche's progression (+ 38% to 115 000 units) which offset the decline of Audi (-5.4% to 433 000 units) and the stability of VW (0% to 833 000 units). The biggest increase is recorded for Ford (+ 11.5% to 355 000 units) thanks to the arrival of the C-Max. Daimler was slightly down by nearly 2% (to 617 603 units). The strong growth in the production of the Mercedes C-Class (+ 37.6% to 133 000 units) has not yet offset the departure of the Mercedes B-Class to Hungary (120 000 units / year).

BMW rose by almost 10% to 586 000 units thanks to the rise in production of the Active and Gran Tourer minivans, and the 2 Series , while the 3 Series is competing with the Mercedes C-Class and the 5 Series is reaching the end of its life cycle. Finally, the GM group experienced the largest decline (-20.9% to 196 000 units). The new version of the Opel Corsa has not managed to reach previous production levels (-27% to 52 500 units), the Zafira MPV suffers from the general decline in the body (-38.4% to 32 000 units), and the Astra will be replaced shortly (-32% to 25 000 units).

Despite an increase in sales of the European market, production of the Golf was slightly down in the first half (-5.5% to 329 000 units). The VW Passat (+ 19.1% to 190 000 units) and Mercedes C Class reached their cruising pace (+ 37.6% to 133 000 units).
 

15-18-3a  


15-18-3b 

 

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Assessment of European sales (PC+UV) for the first six months of 2015

 

In the first half 2015, the market (PC + UV) in Europe (17 countries analysed accountable for over 85% of sales of 29 European  countries) reached 7.5 million units, an increase of 8.7% over the same period last year. Sale of passenger cars (PC) rose by 8.4% to nearly 7 million units) and those of commercial vehicles (UV) grew by 12.8% to just over 500 000 units.

All market segments increased during this period, including a sharp increase in the D segment (+ 15.3% reaching 937 000 units) including the renewal of the VW Passat and Mercedes C-Class sedans. By vehicle body, SUVs are still experiencing a significant increase in sales (+ 22.7% to 1.5 million units), taking market shares away from MPVs (-8.7% to 645 000 units).

Almost all brands benefited from the growth of the European market in the first half of the year. Only smaller brands such as Honda (-9.3% to 59 000 units), DS (-18.4% to 39 000 units), Lancia (-10.8% to 36 000 units) and Alfa Romeo (-5.2% to 30 000 units) were down. VW remains the market leader with an increase of 8.4% in sales (894 000 units), ahead of Ford (+ 9.2% to 595 000 units), closely followed by Renault (+ 10.6% to 590 000 units). Other major mainstream brands such as Peugeot (+ 7.7% to 506 000 units) and Opel (500 000 units) also rose significantly .

By Model, the VW Golf remains the leading vehicle sold in Europe, with growth of 15.1% (308 000 units), far ahead of the Renault Clio (+ 2.1% to 174 000 units) and Ford Fiesta (+ 2.7% to 168 000 units). The majority of the best selling vehicles in Europe increased in the 1st half, with the exception of the VW Tiguan (-8.7% to 72 000 units) at the end of its life cycle, the BMW 3 Series (-20.7% to 71 000 units), strongly challenged by the new Mercedes C-Class.
 

15-18-2a  


15-18-2b 

 

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